Blog

It’s no secret that the art of corporate gifting is a delicate one. It can feel like a minefield: you obviously want to make a good impression, strengthen business relationships, and show a … read more

Running a flower shop takes more than just arranging pretty blooms. You can’t just be creative – you also have to hustle hard and possess a deep love for making people smile. Here&rsq … read more

Running a bakery is about more than just baking delicious treats, it’s about creating an experience. Whether you’re serving buttery croissants, decadent cupcakes, or crispy artisan br … read more

Even though summer is often considered the “off season” for many bakeries and confectioneries, there's a tremendous opportunity to boost dessert sales. To capture attention and drive … read more

Ah, the Advent calendar box. It’s a regular staple in the days leading up to Christmas, making the wait for the holidays just that much more magical. What started as a post-war tradition in … read more

Do you own a bakery and want to bring in more customers? You might have noticed that Gen Z – those born between the late 1990s and early 2010s – aren’t as easily drawn in by tra … read more